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Friday, September 13, 2024

Expocruz 2024 is 90% Complete with 31 Countries Confirmed

 Workers are busy with welding and carpentry tasks inside and outside the pavilions at the fairgrounds. Around 400 heads of cattle entered yesterday for judging.

The most important multisectoral fair in the country is putting the final touches on its latest edition. Preparations for Expocruz 2024 are 90% complete, and 31 international delegations have already confirmed their participation. Yesterday, more than 400 zebu cattle entered, competing in both contest and exhibition categories.

With just days until the start of Expocruz 2024, which will take place from September 20 to 29 in Santa Cruz, work at the fairgrounds is progressing under tight deadlines. During a tour by EL DEBER at the site, it was noted that workers are completing the final welding and painting of the pavilions, which will host national and foreign companies participating in the international showcase.

"We are about 90% to 95% complete (in both the external and internal areas of the pavilions). Exhibitors are also setting up their spaces. We are following the schedule to ensure everything is ready by the 20th, expecting over 460,000 visitors," said Óscar Castedo, Head of Marketing and Communications at Fexpocruz.

Expocruz is Bolivia’s most important multisectoral event, bringing together various industries over several days. The exhibition will feature sectors such as automotive, livestock, agriculture, and technology, among others.

So far, 31 international delegations and over 2,000 brands—both national and foreign—have confirmed their participation. These will be distributed across both the external and internal areas of the pavilions.

There is high anticipation for significant participation from exhibitors, entrepreneurs, and the general public, especially given the tense political and economic situation, exacerbated by a shortage of currency and fuel.

Ticket prices are Bs 50 for adults and Bs 25 for children, but there will be special days to encourage attendance. The first day of the fair, September 20, is dubbed Family Day, allowing two people to enter for the price of one adult ticket.

September 21 is Student Day, allowing students under 12 years old to enter for free.

Finally, on September 25 and 26, the "Entrepreneur’s Hour" will take place, during which entrepreneurs who have pre-registered on the website: www.fexpocruz.com.bo, can enter for free between 5:00 PM and 6:00 PM.

Online ticket sales are already available on the website or can be purchased directly on the day at the ticket offices at the fairgrounds.

Livestock and Business

Yesterday, with the arrival of more than 400 heads of cattle, including Nelore and Nelore Mocho breeds, among others, the preliminary events for Expocruz 2024 kicked off.

Fernando Baldelomar, General Manager of the Association of Zebu Breeders (Asocebú), announced that today the admission of cattle that will compete in contest and exhibition categories will continue.

"Expocruz will showcase around 1,000 animals, with the most important breed being the zebu, as we have over 700 specimens from 69 exhibitors," said Baldelomar, adding that there has been a 22% increase in the number of participating animals and a 15% rise in exhibitors.

He also noted that, in addition to the livestock on display and in competition, 13 auctions will be held to promote genetic improvement and foster business opportunities.

Regarding threats of road blockades in the country, driven by sectors aligned with former president Evo Morales ("evismo"), Baldelomar stated that these are mere threats.

"Expocruz is an economic driver for the country, and we are confident that these blockade threats won’t go beyond that. The entire Bolivian people will support Expocruz, as it injects much-needed foreign currency into the economy," he added.

Finally, the Business Roundtable, organized by Cainco as part of Expocruz, will take place from September 25 to 27.



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